About
Who are we?
Welcome to Follia delle Rose.
Here, full bloom garden roses evoke timeless beauty, passion and amour fou. It’s a place where follia is an expression of our restlessly romantic imagination and the start of a new concept.
As a creative direction and design studio, we approach events as artistic compositions. Each project begins with a strong visual narrative designed to create memorable moments that feel expressive, cohesive and personal.
In essence, we like to think of ourselves as free-spirited poets with an eye for beauty and a passion for the Italian dolce vita.
FROM ITALY WITH LOVE
Based in northern Italy, we curate distinctive visions that blend local and avant-garde culinary concepts with intimate atmospheres that start conversations.
When it comes to style, we’re all about timeless elegance and beauty but not overdone perfection. We like there to be enough room for your soul to seep through the edges.
Our Obsessions...
THE UNCONVENTIONAL
We find beauty in contrasts, the unexpected, in trying something new and in being unapologetically you!
FINE FOOD & WINE
Exquisite food and drink is the perfect frame to any event. Why have it any other way?
EVERYTHING ITALY
From Neoclassical garden villas to lavish lakeside estates and seaside retreats, Italy is home to some of the most magnificent venues. We’re always on the lookout for exceptional, soulful gems across regions.
CREATIVE DESIGNS
Each project is guided by a strong visual narrative. We conceptualize and design each detail to bring your unique vision to life.
KINDNESS
We love events that are alive with energy and friendly vibes. Collaborating with a team of vendors who feel the same way is one of our top priorities.
DETAILS MATTER
Every detail matters when it comes to curating a momentous event. We take care of all aspects of the planning and design process so that you don’t have to worry about a thing besides making the fun decisions and enjoying the moment.
• Erica Markert
Founder & Creative Director
Erica
MARKERT
California-born, Italian-wed, I love the Mediterranean lifestyle, enjoying local food and wine around the table with friends as much as exploring the world, discovering new places, people and styles.
My academic background in French literature and experiences living in Paris and Milan have shaped my whimsical, romantic imagination and curiosity for human expression. As a creative director, I love bringing a vision to life and designing atmospheres that connect people, tell stories and leave lasting impressions.